Beginner's Guide to Search Engine Optimization

Search Engine Optimization, also known as SEO, is the art and science of making web pages attractive to the search engines. The better optimized the page is, the higher a ranking it will achieve in search engine result listings. This is especially critical because most people who use search engines only look at the first page or two of the search results, so for a page to get high traffic from a search engine, it has to be listed in those first two or three pages. In short, Search engine optimization is the process of increasing the amount of visitors to a web site by ranking high in the search results of a search engine. The higher a web site ranks in the results of a search, the greater the chance that that site will be visited by a user. It is common practice for Internet users to not click

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Title IX: Unjustly Blamed

On January 19, 2011, the University of Delaware cut two men’s sports teams: cross country and outdoor track and field. UD’s athletic department said the move was to stay in compliance with Title IX. However, UD is not the only college cutting men’s sports. Just recently, the University of North Dakota cut two of their men’s teams. UND’s athletic director said that Title IX was a factor in the school’s decision to cut the programs. Title IX was created in 1972 to end gender discrimination in education programs that receive federal financial assistance. The law has made massive strides in advancing gender equality, especially when it comes to women’s sports. Many young women were given the chance to play sports that women previously could not participate in. However, the law has become a common explanation to why men’s collegiate sports teams are being cut. So how could a federal law

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9 Tips on Software Testing

Nowhere is the saying “beauty is in the eye of the beholder” more true than in the area of software. Perhaps because software is not a tangible product, each beholder is likely to have a different eye for what constitutes a quality system. This can prove to be a challenge for projects that deliver software systems, however there are some measures that the project manager can take to improve the chances of delivering a working system to the organization that everyone can agree measures up to the organization’s need for quality. This is not intended to be a comprehensive article on the art of software testing, or a “how to” on the subject. The business of testing software is best left to the professionals in your Quality Assurance group. However there are some tips that I can offer the project manager that, when combined with the QA group’s expertise, will

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VoIP Security – How Secure Is It?

With the advent of VoIP technology, the question of VoIP security comes to mind for many who are afraid that their conversations are being listened to by people they do not even know. Although this is certainly a possibility, so far there have not been any widespread reports of this occurring. It might surprise you to know that your phone conversations on your landline and your cell phone can also be tapped into, just in a different way. Since VoIP conversations are converted to digital data and then transmitted in the form of data packets, just like traditional data packets that can be intercepted and listened to. This may be a bit disconcerting to hear, but in many cases the security breaches the user from themselves. If making calls using a computer, there could be malware present that is sending these packets to a server over the internet. Once there,

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